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โ Personal Project
In many Korean universities, freshmen are selected as
official campus ambassadors*
and presented as the โfaceโ of the school.
In this process, specific appearance and body standards are often expected.
Youโre not required to look this way.
But itโs the only way that gets selected.
But itโs the only way that gets selected.
When appearance becomes the standard,
qualification starts to disappear.
qualification starts to disappear.
We created @campusface.guide to show how campus ambassador programs favor the same kind of beauty.
...and to make people question how unnatural that sameness is.
...and to make people question how unnatural that sameness is.